> ## Documentation Index
> Fetch the complete documentation index at: https://docs.snowdoughnut.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Skills

> The skills that run this framework: what a skill is, how an agent picks one up, and which skills are published here.

A skill is a set of instructions an AI agent loads when a request matches it. Each one turns a document in this knowledge base into something that gets done the same way every time: the same intake questions, the same limits, the same output format.

Skills are portable. The format is a plain folder of markdown, so the same skill runs on any agent that supports them.

The documents come first. A skill reads the workbooks you have already filled in, applies the rules the framework sets, and hands back finished work. Nothing here replaces a brief or a template, and no skill invents a fact your documents do not contain.

## How a skill gets picked up

Every skill carries a description listing the requests it covers. The agent reads that description against what you asked for and loads the skill when the two match. You do not have to name it.

Both of these reach the same skill:

* "Write me 15 PMax headlines from this brief."
* "/google-ad-copy"

Ask in your own words and the right skill loads. Name it directly, which most agents accept as a slash command, when you want to be certain.

## What a skill is made of

| Part          | What it holds                                                           |
| :------------ | :---------------------------------------------------------------------- |
| `SKILL.md`    | The instructions themselves: the workflow, the rules, the output format |
| `references/` | Detail too long for the main file, loaded only when the task needs it   |
| `scripts/`    | Code that enforces a rule rather than trusting a judgement call         |
| `assets/`     | Skeletons and starting files the skill fills in                         |

A skill that can check its own work carries a script for it. The Google ad copy skill validates every character count before it renders anything, which is why its output never exceeds a limit.

## Published skills

| Skill                                   | Use it when                                                                          | Category            |
| :-------------------------------------- | :----------------------------------------------------------------------------------- | :------------------ |
| [Google ad copy](/skill-google-ad-copy) | You need headlines, descriptions, or a full asset group for any Google campaign type | Copy and ads        |
| [De-AI writing review](/skill-deai)     | A draft reads as machine-written and you want the tells found and fixed              | Writing and editing |

## Installing a skill

Skills live in a folder per skill, named after the skill, with `SKILL.md` at the top level. That layout is the same everywhere, so one folder works across every agent you use.

Where the folder goes depends on the agent:

* **Agents that read from disk**, such as command-line tools and editor extensions, take a skills directory. One in your home folder makes the skill available everywhere; one inside a project scopes it to that project.
* **Agents you use in a browser or desktop app** take an upload under settings. The skill then applies to every conversation on your account.

Check your agent's own documentation for the exact path or upload screen, since both differ by product. Reload the agent after adding a skill so it reads the new description, and use whatever command it offers for listing skills to confirm the skill is loaded.

## Related resources

* [Google copy templates](/google-template-directory) The templates the Google ad copy skill fills.
* [Brand voice and tone](/brand-voice-and-tone) The voice a review checks copy against.
* [Copy best practices](/copy-best-practices) The standards that hold whether a skill wrote the copy or you did.
* [What this framework covers](/what-this-framework-covers) The scope of the knowledge base these skills operate on.