Fill in every field below before handing this off for setup. App campaigns don’t use ad groups. Text assets are set once at the campaign level and Google assembles ads from them automatically across networks.
Setup
Angle
Copy these across from the angle brief for the angle this ad executes. They are what the copy below has to deliver.
A hook written fresh here belongs back in the angle’s brief once it is approved, so the next writer starts from it rather than reinventing it.
Headlines
Minimum 1, up to 5.
Descriptions
Minimum 1, up to 5.