Fill in every field below before handing this off for setup. Use the single image/video section for a standard Demand Gen ad, or the carousel section if this ad uses swipeable cards.
Setup
Angle
Copy these across from the angle brief for the angle this ad executes. They are what the copy below has to deliver.
A hook written fresh here belongs back in the angle’s brief once it is approved, so the next writer starts from it rather than reinventing it.
Single image / video ad
Headlines
Up to 5.
Descriptions
Up to 5.
Business name
Carousel ad (if used)
Each card carries its own headline and destination URL.
